Step into the captivating world of pole dance with Jordan, an artist who effortlessly marries strength and artistry. In this interview, we explore her inspiring journey from pole studios to...

Getting a good grip on the pole is essential for every pole dancer, regardless of their level of experience. Grip aids can be a game changer when it comes to...

Are you feeling stuck in your pole dancing practice and struggling to find inspiration and motivation? You're not alone. Many pole dancers reach a plateau at some point in their...

  Whether you are a first-time beginner pole dance student or an advanced poler with lots of skin in the game already, the question of what to wear to your...

We know you all had so much fun last time wi did the flow challenge in  collaboration with pole phenom Alethea Austin and her Nashville-based studio, The Chrome Bar. NOW,...

Have you heard of Virtual PoleCon? It’s coming up soon—October 16, 2021—and Sway will be there! We asked Colleen Jolly, the HBIC of PoleCon to tell us a little bit...

As you know, we’ve been working with our friends at the Chrome Bar for the past few months. We sent all the instructors a smorgasbord of Sway gear to try...

As you know, we’ve been working with our friends at the Chrome Bar for the past few months. We sent all their amazing instructors a smorgasbord of Sway gear to...

Here are all the details of our new Instagram challenge, Sway The Chrome Challenge with The Chrome Bar starting June 1!

Right now, we’re working on an amazing new challenge with the Chrome Bar that you—yes, YOU—can join!

How Sway supports recycled and sustainably-made fashion to bring you the highest quality polewear. Sustainability is very important to us at Sway. We want to make sure you look hot,...

Tiffany, a low flow aficionado hailing from LA, is one of our newest models for both our Vegas and Senses collection (on sale now)! Read more about her clothes and...